Released on = October 6, 2006, 8:42 am

Press Release Author = InXpo

Industry = Food & Beverage

Press Release Summary = IJ Company, one of the top five independent foodservice and
equipment distributors in the country, has signed with InXpo, the world’s largest,
most comprehensive online convention provider, to produce its first ever online
trade show.

Press Release Body = CHICAGO, October 8, 2006 – “IJ Holiday Expo,” a holiday-themed
virtual show, will be held Oct. 23-27 for food industry professionals who can attend
the seller’s event from the comfort of their home or office using their
Internet-connected computers. The products featured will encompass
center-of-the-plate, non-foods, frozen and dry goods, and like other InXpo shows,
“IJ Holiday Expo” will be available around the clock for all five days so buyers can
attend the show at their own convenience, night or day.

InXpo’s simple-to-use Internet platform offers nearly all the features of a physical
selling event, including show-only promotions, which are special discount offers
available only to those attending the virtual show. Attendees to the online show can
visit vendor booths, exchange email, instant messages, and virtual business cards
with vendors’ representatives, network with their peers and even win prizes.

“We are always looking for ways to make it more convenient to introduce new products
to our restaurant and institutional food service customers in 15 states throughout
the eastern United States,” said Mark Hogan, Director of Merchandising, IJ Company.
“Offering an online show opens the event to those who don’t have the time or
resources to attend our physical show.”

No novice to technology, IJ Company already utilizes state-of-the-art data systems
and distribution facilities, and this partnership with InXpo only reaffirms their
commitment to improve efficiencies on behalf of their customers.

InXpo’s virtual trade show platform will help IJ Company’s greatly expand their
catalogue of new and existing products offered to customers online and also enable
customers to view new products and displays.

“IJ Company can take advantage of InXpo’s simple online order-entry system, allowing
attendees to shop for products, take advantage of show discounts, view buying
histories and confirm orders without having to wade through catalogues or reams of
paperwork,” said InXpo CEO Malcolm Lotzof. “We are pleased to add IJ Company to
InXpo’s growing roster of food service customers.”

In addition to IJ Company, InXpo is also producing virtual tradeshows for leading
food service providers U.S. Foodservice and Golbon.

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IJ Company is one of the top ten foodservice distributors in the U.S.A, with $575
million in annual revenue. IJ Company offers a variety of products from a large
number of manufacturers in the industry. IJ Company\'s large volume provides the
purchasing power and economies of scale that help hold the line on prices for their
food service customers. For more information, go to www.ijcompany.com.


InXpo is the leader in producing and managing online shows, including trade shows,
selling events, educational seminars, networking conferences and conventions. InXpo
is headquartered in Bannockburn, Ill., and has been producing online trade shows for
more than five years. InXpo’s online shows improve the way organizations use events
to do business by making it more affordable and convenient to participate. InXpo’s
online show solution includes all the technology and services that are required to
deliver a successful online show. To learn more about InXpo, please visit
www.inxpo.com


Web Site = http://www.inxpo.com

Contact Details = Matt Switzer
Slack Barshinger
233 N. Michigan Ave.
Suite 3050
Chicago, IL 60601
Work: 312-970-5812
Fax: 312-970-5850