SITTING PRETTY AS LEADING FURNTITURE PRODUCER APPOINT LOOP COMMUNICATIONS
Released on = March 8, 2007, 3:49 am
Press Release Author = Loop Communications
Industry = Human Resources
Press Release Summary = Boss Design, a leading producer of cutting-edge furniture, has appointed Loop Communications to carry out its public relations programme for 2007.
Press Release Body = Boss Design, a leading producer of cutting-edge furniture, has appointed Loop Communications to carry out its public relations programme for 2007.
The company, which has produced memorable and stylish furniture for television programmes including the Kumars at No 42, Shooting Stars, Match of the Day, and more recently, ITV’s X-Factor, has decided to implement a comprehensive PR strategy in order to develop the brand’s awareness across a wider market and communicate its CSR activity.
The longstanding Midlands-based company also produces furniture for renowned organisations including HSBC, Volkswagen, the Ministry of Defence and British Airways, and hopes to increase its presence as a leading manufacturer on a national and international level.
Paul Johnson, Director of Loop Communications is thrilled to have won the business and says, ‘It’s great to be able to work with a company that places as much importance on style and innovation as it does on quality. We’re looking forward to developing Boss Design’s industry presence and taking the brand further.’
Natalie Murray, Marketing Manager for Boss Design says, ‘The company has experienced steady growth over its twenty-five year history, however it’s time to take it one step further, create greater awareness and make our products known to a wider audience. I’m sure our relationship with Loop will be an entirely positive one.’
Ends
Notes to Editor
• Loop Communications was founded in 2005 by Louise Evans and Paul Johnson and clients currently include Streetcar, Mydeo, Reliance, Kimberly Clark and the Sunday Times Wine Club. • For more information on Loop Communications visit www.loopcommunications.co.uk. • For more information on Boss Design visit www.boss-design.co.uk
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