Released on: April 7, 2008, 2:28 pm

Press Release Author: Natural Touch Marketing™ for the Healing Arts

Industry: Marketing

Press Release Summary: Massage therapists can increase their business by offering a
gift that\'s second only to flowers. Here\'s five reasons therapists will want to make
the most of this massage marketing tool.

Press Release Body: Massage therapists looking for ways to increase business this
spring may be missing the boat. Recent surveys show consumers like to spend a sum
equal to many bodywork and spa services for Mother’s Day. Promoting Mother’s Day
massage gift certificates can be an easy way to increase revenue, and bring in new
clients.

Here’s the top five reasons to use this time-proven massage marketing tool.

• Mother\'s Day ranks just after Valentine’s Day in massage gift certificate sales.

• According to Constant Contact\'s Annual Mother\'s Day Outlook survey, the majority
of U.S. small business owners expect customers to spend $25 - $75 on a Mother\'s Day
gift, making it fit squarely in the massage and bodywork category.

• Small business Mother’s Day promotions are increasing each year.

• U.S. small businesses rate Mother\'s Day as having a greater impact on sales than
Valentine\'s Day, Easter, Fourth of July, Halloween, and Father\'s Day.

• A spa or salon service is the second most popular gift for Mother’s Day, just
after flowers.

Heather Nicoll, founder of Natural Touch Marketing™ for the Healing Arts, told
Massage Magazine that massage gift certificates are “the original word-of-mouth
massage marketing tool.”




To learn how to make the most of this massage marketing tool and get more clients by
increasing gift certificate redemption, read this free article at
http://www.info4people.com/NTM-Archives/NTM-Article.12.07.html

Natural Touch Marketing for the Healing Arts has a variety of blank massage gift
certificates and other massage marketing tools. See the full gift certificate
selection at http://www.info4people.com/giftcert.INTRO.php



Web Site: http://naturaltouchmarketing.com

Contact Details: 511 Cherry St SE
Olympia WA 98501
800-754-9790
360-705-3864 (fax)
diana@info4people.com