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Printerland seals partnership deal with global printer giant

Released on: May 21, 2008, 1:12 am

Press Release Author: Jonathan Bowers

Industry: Retail

Press Release Summary: Leading printer supplier Printerland (www.printerland.co.uk)
has netted a premier league partner by completing a deal to sell Samsung’s range of
printers through its online and offline channels.

Press Release Body: With the multi-million pound relationship Printerland continues
to cement its place as the major player in the printer reseller arena, while global
IT electronics titan (and Chelsea FC sponsor) Samsung will benefit from increased
sales channel exposure in the UK market.

Speaking about the delight of having converted the talks into a firm agreement, Sale
Sharks Rugby sponsor Printerland said it was now set to reach a new level in its
business development.

James Kight, managing director at Printerland, commented, “Samsung has taken the
market by storm and has achieved significant market share growth in the printer
category over the past 12 months. Working with Samsung, we feel that we are going to
take our relationship to the next level, strengthening and developing our
businesses.”

Printerland customers will now not only benefit from the addition of a world leading
brand to the Cheshire firm’s extensive product range but also from a comprehensive
commercial back-up network that will include Samsung technical assistance and
support.

The deal adds extra weight to Printerland’s customer service strategy with a new
line of printers to showcase in its Demonstration Centre in Altrincham. The centre
was established in summer 2007 and has played a major role in the firm’s ability to
secure large client wins.


Web Site: http://www.printerland.co.uk

Contact Details: Jonathan Bowers
Communications Director
Text Internet Marketing Ltd
jonathan.bowers@text.co.uk
(dir) 0844 576 3985
(f) 0870 458 4545

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